Mark Burnett teams with ACTV8

Mark Burnett is embracing tech firm ACTV8 to deal with second-screen encounters for TV series created by his company. Android and iOs customers will have the ability to enjoy content highly relevant to Burnett shows synchronized to wireless products, in addition to integration with leading social-media platforms. "It happens to be my dream to produce a much deeper and much more engaging relationship using the audiences in our shows," stated Burnett. The Burnett-ACTV8 deal signifies another way different factions from the media business are earning a land grab within the second screen world. Burnett has had an energetic curiosity about the tech space, getting also committed to YouToo, which allows audiences to upload their very own video content to some cable television funnel. Series created by Burnett include "The Voice," "Survivor," "The Apprentice" and "Shark Tank." There is no set timetable on when ACTV8 is going to be implemented for every shows. Captured, Burnett offered a stake in the production company to Hearst Corp. Contact Andrew Wallenstein at andrew.wallenstein@variety.com